Most in demand marketing skills The job market evolves and so should you. The result? Learning your way around AI tools provides eLearning businesses with insights that Dec 10, 2024 · According to a 2022 analysis of content marketing-related job postings for senior positions, the skills most in demand for such positions worldwide were writing, with 29 percent Feb 8, 2024 · In terms of key marketing skills, social media (3 rd), digital marketing (4 th) and marketing strategy (5 th) are the most in demand, both in the UK and globally. In 2023, the marketing world really values three important skills: Social Nov 19, 2023 · If you’re considering starting a new freelance career, you’re probably curious about the most in-demand freelance skills. The list is separated into hard skills and soft skills, with hard skills making up over 6 days ago · The job market is expected to witness a massive transformation in 2025, making it pivotal for freshers to stay ahead of the curve. Resumes. Jun 9, 2021 · LinkedIn has published a report of the top 10 in-demand marketing skills in 2021, based on what employers are looking for in job postings. Half of the top 10 jobs posted on the Oct 30, 2024 · Thank you for reading my latest article The 5 Most In-Demand Skills In 2025. Here’s a 2 days ago · LinkedIn’s most in-demand skills research found that adaptability is the “skill of the moment” for all professionals. The rapid growth of the cryptocurrency industry has led more companies to Feb 16, 2022 · Here you can check out the top 10 in-demand marketing skills: 1. Without people, the tech might as well just be a big lump of rock. Vertical skills are the most in-demand skills these years and a person who wants to succeed in marketing must absolutely learn them. Dec 14, 2022 · In this article, I’ll share the 11 most in-demand digital marketing skills that will help you get hired, make more money, and become a better-rounded marketer. As the job market continues to evolve, so does the Sep 20, 2017 · SEO skills encompass various marketing skills, such as copywriting, data analytics, A/B testing, and an in-depth understanding of keyword use and content marketing. With the rise of artificial intelligence, machine learning, and 1 day ago · Here’s our expert take on the most in demand skills reported for marketing – confirmed by our specialist marketing recruitment experts worldwide. According to Upwork, nearly 40 percent of Americans 4 days ago · New data highlights surging demand for AI specializations and human-centric skills amid rapid technological change. It involves promoting products or services online through various channels like SEO, social media, and email marketing, with a pinch Dec 16, 2024 · Marketing is not just posting ads on Facebook but tying all these factors together so that the target audience resonates with them; it takes genuine skill in marketing. Cloud computing Many companies are realizing the importance of digital marketing and Aug 13, 2024 · The Most In-Demand Marketing Skill. As the world becomes more and more connected, businesses are looking for Apr 11, 2024 · According to a 2020 analysis of content marketing related job postings in the United Kingdom (UK), the skill most in demand for such positions was social media, seeing Jan 2, 2025 · The Randstad Enterprise Intelligence team utilized a number of data sources across 24 different markets to compile the list of in-demand skill clusters for the latest Global In Jan 18, 2022 · Email Marketing. European Management Journal, 2019, vol. Social media marketing is one of the most in-demand skills of 2022. The most in-demand digital marketing skills for 2023 Apr 30, 2024 · 4 Strategies to Overcome Your Digital Marketing Skills Gap; 6 Most In-Demand Digital Marketing Skills for 2024; Conclusion; Key takeaways The skills gap is widening. 10. As LinkedIn’s 2024 Most In-Demand Skills list reveals, Read on to find the 10 skills that are most sought-after by employers in today’s job market, as well as the “skill of the moment Apr 22, 2022 · Social Media Marketing. Hard Versus Soft: Understand the Difference Simply put, hard skills are structured and systematic. The most popular programming languages in demand are Python, C, C++, Java, and C#. These job Dec 2, 2024 · Put your marketing skills into action Now that you have a better idea about the types of skills that tend to make marketers more successful, here are a few tips to integrate them into your job search. This study investigates how digital transformation has disrupted the marketing career path by analysing the most in-demand marketing skills and identifying opportunities for the future Dec 1, 2023 · The importance of AI and Machine Learning in marketing is particularly noteworthy due to its impact on personalization and customer engagement. Oct 21, 2020 · Greater adoption of technology will mean in-demand skills across jobs change over the next five years, and skills gaps will continue to be high. Recruitment specialists Spencer-Stuart have Jun 1, 2019 · This study investigates how digital transformation has disrupted the marketing career path by analysing the most in-demand marketing skills and identifying opportunities for Aug 24, 2023 · A short video discussing some of the most in-demand marketing skills employers are looking for. Some people like to Feb 6, 2024 · It's essential to consider which digital marketing skills will be most in-demand for digital marketing managers—new and established. , 2017, Michaelidou et al. Display Advertising; Campaign Management; Email Marketing; Upwork’s Top 10 Most In-Demand Skills by Category for 2025: Accounting & Consulting. Social media marketing made the list too. These marketing skills, according to the 5 days ago · Accounting and consulting ranked as one of the fastest-growing work categories, according to data released Jan. , 2011, Mulhern, Sep 20, 2024 · Vivian Tam, a creative and marketing recruiter at Robert Half, and Laura Chan, a senior associate at the company, confirmed that “companies are very focused on the bottom Mar 31, 2022 · Data & analytics and Demand generation. — January 18, 2023 — Upwork (Nasdaq: UPWK), the world’s work marketplace that connects businesses with independent talent, today announced Despite an uncertain environment, here are the 13 top marketing skills that will help you thrive in 2023. Employers expect Jan 18, 2023 · SAN FRANCISCO, Calif. Customer Service Skills. #1. S. This handbook Jan 1, 2025 · The Most In-Demand Marketing Skills in 2023 are Social Media, Management, and Digital Marketing. Leadership and social influence and curiosity and lifelong Apr 26, 2023 · Here’s a list of the top 10 digital marketing skills that we believe will be in demand in 2023 and beyond. For the retail industry, companies are looking for digital and online Feb 15, 2023 · Indeed, marketing is the ninth most in-demand skill for companies across the board, according to LinkedIn. The report also identifies the most in The demand for skilled marketers is higher than ever. In fact, communication is the Dec 20, 2024 · The job market continues to shift toward roles that combine technical expertise, creative problem-solving, and adaptability. . A list like this is more valuable than ever because, in 2023, skills-based hiring will solidify its status as the gold Nov 16, 2022 · Data analytics is an in-demand digital marketing skill as companies are always looking for people who know how to extract value from customer data to improve future strategies. Be it a B2B or B2C business, having a strong social media presence is paramount for everyone today. Digital marketing is the top in-demand skill in the marketing industry, according to a 2022 LinkedIn report. For the retail industry, companies are looking for digital and online May 24, 2023 · 7 In-Demand Marketing Skills (Now And In The Future) Technical Skills. 5. Social Media Marketing Well, we all knew this would have to come eventually. It is all about analyzing a product and identifying the features that will be most appealing to the target customers. The report was Downloadable (with restrictions)! This study investigates how digital transformation has disrupted the marketing career path by analysing the most in-demand marketing skills and identifying Dec 20, 2023 · The most in-demand skill, according to LinkedIn’s data, is blockchain development and engineering. Upskilling is an investment in unlocking your In this article, we embark on a journey to explore the most in-demand and highest-paid digital marketing skills in 2023, shedding light on the core competencies that propel marketers Jun 29, 2022 · The global machine learning market is predicted to reach an impressive US$209 billion by 2029, and demand for people with these types of data skills is increasing accordingly. Here are the top 9 skills. According to the survey, Nov 20, 2024 · LinkedIn’s Marketing Jobs Outlook report reveals a rebound in industry job postings, with a 76% increase compared to last year. From content marketing Jun 13, 2024 · Learn about the most in-demand skills and jobs on Upwork in 2024. The 4 days ago · You can check out LinkedIn’s full “Jobs on the Rise” report for the U. 37, Nov 8, 2024 · Among Pluralsight’s Skill IQ tests, SQL Essentials was our fourth most-taken test, with 58% ranking as SQL proficient and 12% as SQL experts. SEO or Search Engine Oct 30, 2024 · These three programming skills remain among the most in-demand by employers, according to a study conducted by the System Design School, based on data from job Jun 11, 2020 · The most in-demand digital marketing skills are digital advertising (45%) and content creation and curation (42%). Too many Nov 4, 2024 · Understanding Technical Skills Meaning in Today’s Job Market . By MarketingHire Staff Reading Time: < 1 minute. – January 11, 2022 – Upwork Aug 5, 2024 · Social media marketing is the most in-demand skill for marketers on LinkedIn, according to recent research from the professional social network. Many are aiming for cost savings via effective strategic sourcing and go-to-market activity which is Jan 23, 2021 · Marketing is only getting more competitive and with the explosion of digital marketing there is more to know than ever before. As a digital marketer, having the right marketing skills in your arsenal is perhaps the most sought-after proficiency by most online Dec 17, 2024 · Technology Skills: Programmers, software developers, and cyber security specialists are at the forefront of the IT skills demand. Here at LinkedIn and at Forbes I regularly write about management and technology trends. Understanding these Dec 23, 2024 · What Marketing Resume Skills Are Most In-Demand In 2025? A recent study by The World Economic Forum listed the most in-demand skills and some of them are closely Jan 11, 2022 · Among the list of most in-demand skills, those with the highest year-over-year growth on the Upwork platform are Web Programming (43%), Web Design (31%), and Social Mar 2, 2024 · Basic programming skills. Analytics is one of the main parts of a digital marketing team and These are the top 10 marketing skills employers will be looking for, and how you can make sure you have them in your arsenal: 1. Tied closely to the growing popularity of content marketing, video marketing is one of the most coveted digital marketing skills today. Social media skills. Social media marketing . UI/UX designers are skilled at creating digital Top 10 Highest Paid Digital Marketing Skills in Nigeria. here, while it’s also published regional market reports for Australia, Brazil, Canada, France, Germany, The jobs that will be most in demand for 2025 and the salaries those roles will command. A recent study shows that digital marketing will be one of the most sought-after skills by 2025. Table: Top 10 most in-demand marketing skills. The 2024 Global Marketing Jobs Outlook was based on LinkedIn data from Feb 8, 2024 · Read on to find the 10 skills that are most sought-after by employers in today’s job market, as well as the “skill of the moment” for 2024. 1. With structured and unstructured data in the digital age exploding across all digital channels, being able to track, access and analyze that data for to Feb 12, 2024 · Employability skills for future marketing professionals. Social Oct 14, 2022 · 5. According to the report, digital marketing is high on the list of most in-demand skills, others May 31, 2022 · LinkedIn report has revealed the most in-demand marketing skills in Europe, America, Asia, Africa and other regions of the world. Because around 4. Most marketers are word-savvy people with academic backgrounds in English or the liberal arts. Social Media. Jul 17, 2014 · 1. It's essential to consider which digital Jan 9, 2025 · According to LinkedIn, these skills are in high demand such as Data analytics, AI and ML, Content marketing, Cybersecurity, Remote project management, Blockchain, Video Nov 27, 2023 · Discover the top 10 skills that will dominate the job market in 2024, and learn why these skills are not just essential for future success. In the same way, many jobs in the marketing field are available on Upwork. 8 Most In-Demand Skills to Master in 2025 9 hours ago · Job flexibility and demand: applied generative AI skills are sought after across industries such as software development, marketing, creative fields, and even healthcare, Jun 1, 2019 · Previous literature has focused on understanding the fit between the requirements of the job market and universities’ curricula (Mauri et al. Find the most recent data, plus historical information and future trend analysis. Marketing strategy was ranked the fifth most 4 days ago · Web Design, Social Media Marketing, and Customer Service top the list for most in-demand skills on the Upwork platform SAN FRANCISCO, Calif. Do these skills vary in Feb 27, 2024 · Skills-based hiring looks beyond traditional markers such as years of experience or qualifications in evaluating candidates and screens for specific competencies, focusing on Feb 1, 2017 · To help answer these questions, HubSpot and LinkedIn created The Marketing Skills Handbook: A Deep Dive Into Today's Most In-Demand Marketing Jobs. It should come as little surprise that SEO is the skill at the top of this list. For the retail industry, companies are looking for digital and online Apr 9, 2024 · LinkedIn's 2024 in-demand skills report highlights need for human skills like communication, customer service amid AI workforce disruption. Oct 14, 2024 · To help you remain a competitive job candidate, here are some of the most in-demand skills you should look to develop: 1. 48 Apr 30, 2024 · Good news for Social Media Today readers, with the latest data from LinkedIn showing that “social media marketing” is one of the most in-demand skills for marketers in Whether hiring, looking to enhance your marketing skills, or assessing your team's capabilities, here are ten digital marketing skills in high demand. Successful digital marketers are 1 day ago · However, the number one marketing skill for the education industry is Marketing Campaign Management. Writing. Tunji Akintokun, Dec 10, 2024 · According to a 2020 analysis of content marketing related job postings in the United States, the skill most in demand for such positions was strategy, seeing that it was Jan 12, 2022 · When 72% of our respondents to the MarTech Report said they viewed marketing talent as more essential than technology, we weren't too surprised. As we discuss in Hiring 360°—the first report from Inclusion 6 days ago · Skills in demand Social Media Marketing Paid Search Strategy Social Media Search Engine Marketing Marketing Knowing how to write press releases is a current must-have skill, Mar 7, 2024 · Digital Marketing (#3), Social Media (#4), and Marketing Strategy (#5) are the most in-demand marketing skills in APAC: With profitable growth a key focus for businesses in the Apr 16, 2024 · The 10 most in-demand tech skills in 2024 (with skill tests) Here is a list of the top tech skills to have on your resume this year, as well as a list of skill tests you can use to gauge Feb 15, 2024 · Secure Your Future with Digital Marketing in 2024! Explore in-demand Digital Marketing Skills such as SEO, Social Media, and Analytics for professional advancement and Nov 8, 2023 · Upskilling in the field of digital marketing can help you acquire these digital marketing skills. Smart marketers stay ahead of the curve by Feb 8, 2024 · Most in-demand skills for 2024 (plus upskilling resources) To determine this year’s most in-demand skills, we analyzed data from LinkedIn’s 1 billion members across 200 regions Keeping yourself updated with the correct abilities is the key to remaining on top in the quick-moving universe of digital marketing. These are top skills employers prioritized when Jul 31, 2023 · Read on to know which nine skills to nurture to become an invaluable professional in a thriving industry which include: 1. Email marketing is one of the most in-demand marketing skills of the 21st century. Marketing. and sales and marketing. And, in this article, we are going to tell you everything you need to know about it and how to get the job. Emily Gertenbach. Sep 1, 2022 · Seven years ago, the most in-demand marketing skill was social media marketing, then digital marketing, advertising and PR. Analyst. Data Jan 9, 2024 · Digital marketing is one of the fastest growing in-demand skills for 2024, ranking in Coursera's top 10 list in their Job Skills Of 2024 report. Read Also : Top Social Media Marketing Skills . Challenges remain for sales leaders and reps alike in 2023. Web Data Analytics. 4 days ago · New data highlights surging demand for AI specializations and human-centric skills amid rapid technological change. But first, let’s set the stage for today’s job market. By now, just about everyone knows how Jan 7, 2025 · If you’re wondering what marketing skills to learn in 2025 to put on your resume and land a great job, we’ve got you covered. Therefore, this skill Jan 17, 2022 · Above we discuss Upwork’s Release Top 10 Most In-Demand Skills for marketing skills. Integrate Feb 8, 2024 · Read on to find the 10 skills that are most sought-after by employers in today’s job market, as well as the “skill of the moment” for 2024. Marketing is a complex field that requires Dec 12, 2024 · High-Demand Skills in the Current Job Market. Social media expertise is the most in-demand marketing skill and customer service expertise is the most in-demand sales skill, according to recent research from LinkedIn. The most Oct 10, 2017 · However, the number one marketing skill for the education industry is Marketing Campaign Management. Aug 7, 2024 · Marketing is an art and a science; marketers’ most valuable skills are both creative and analytical, as well as interpersonal and technical, but knowing which marketing skills to Jan 25, 2022 · Creative Skills: The skills you read about so far were strategic in nature and didn't prioritize creativity. , Jan. Customer service skills continue to be essential and relevant as they support client satisfaction, Jun 1, 2019 · Request PDF | Employability skills for future marketing professionals | This study investigates how digital transformation has disrupted the marketing career path by analysing 3 days ago · However, the number one marketing skill for the education industry is Marketing Campaign Management. Marketing skills give you the power to promote products and services to customers in a way that makes them want to support the business. Mar 27, 2024 · Stay Informed: Keep abreast of industry trends to anticipate shifts in skill demand. In fact, across North America, Europe and Middle East, and Asia markets, Apr 30, 2024 · It is one of the most in-demand skills of the future. Courses Aug 5, 2024 · Social media marketing is the most in-demand skill for marketers on LinkedIn, according to recent research from the professional social network. Data Science Skills. Statistics from 2020 show that 82% of Jan 4, 2025 · Today, digital marketing is one of the most in-demand fields out there. Content strategy is the practice of bringing together all of your marketing skills to ensure you’re Sep 3, 2022 · Digital marketing is high on the list of most in-demand skills. However, many professionals struggle to Jul 13, 2016 · Since we're covering demand for skills for digital media and technology, I thought it would be interesting to look at the demand for the broader marketing skills-set. Stay tuned. In this blog, we’ll explore 10 essential areas of marketing that you can invest in to improve Dec 31, 2024 · A study by Julian Goldie reveals 2024’s top 10 in-demand marketing skills, led by Google Analytics, Constant Contact, and Adobe Photoshop. Aug 4, 2023 · Which marketing skills will be most in-demand in 2030? While nobody knows for sure, we can be fairly certain that it won’t be a repeat of the top marketing skills of Vertical skills. Social Media Marketing Search Engine Optimization Adobe 1 day ago · 1. Two video marketing skills made Indeed’s 2022 list of most in Jun 15, 2024 · The Most in Demand Marketing Skills and Positions of 2022. – January 15, 2025 – Upwork Inc. These will be among the most valuable 4 days ago · New data highlights surging demand for AI specializations and human-centric skills amid rapid technological change PALO ALTO, Calif. High-income skills are tools and expertise that employers tend to value because of the important business needs they satisfy. 4 days ago · Additionally, notable new skills to make the top 10 most in-demand skills lists this year include medical and executive virtual assistance, as well as development & IT project Aug 28, 2023 · The Most In-Demand Digital Marketing Skills for Every Digital Marketer 1 Digital marketing is evolving and the changes that happen seem to occur at light speed. 15, 2025 (GLOBE NEWSWIRE) -- Jan 5, 2024 · 7. Since SQL is a key skill for any Jan 8, 2025 · These are the jobs predicted to see the highest growth in demand and the skills workers will likely need, according to the Future of Jobs Report 2025. Healthcare Skills: Health service Dec 31, 2024 · The ten most in-demand skills were ranked based on the total number of job listings and their associated salary data. The data Jun 13, 2023 · Which marketing soft skills will be the most in-demand in the future? In the next two years, CMOs cite the following three soft skills as most important for their teams to develop: Mar 7, 2024 · Despite the growing impact of artificial intelligence (AI), soft skills are the most sought-after skills by APAC employers in the marketing industry. In 2025 and beyond, organizations seek 4 days ago · Sales & Marketing. It The marketing landscape is continuously evolving, with data analysis becoming one of the most in-demand skills in 2024. Management is the most sought after skill, followed by Jan 10, 2024 · Thanks to AI algorithms, marketers can now sift through mountains of data. Buyers will be more trepidatious, Mar 28, 2022 · Marketing is about promoting a service or product. Social media has proven to be a hugely successful channel to attract, Aug 7, 2024 · Here’s Salt’s expert take on the most in-demand marketing skills for 2024 and recommendations for how to showcase them from our specialist marketing recruitment experts Jan 1, 2025 · Every job requires some combination of technical skills and workplace skills. These skills highlight the The marketing skills that are most in-demand change as new social media platforms, advertising platforms, and technological advancements emerge. Analytics. Despite all the talk that “everything is digital” and that soon the Sep 5, 2022 · LinkedIn provides additional lists of top skills separated by areas of expertise. Here’s the complete list of these fundamental skills: Mobile marketing skills: being Sep 4, 2024 · Digital marketing: Among other marketing skills, digital marketing is in high demand. Content strategy. Visualise yourself in a Apr 29, 2021 · 2022’s Most In-Demand Marketing Skills. UI/UX design. 15 by Upwork as part of its list of most in-demand and fastest Aug 10, 2020 · Here are the most in-demand hard and soft marketing skills that brands hire for. In the following set, you'll learn the 5 most in-demand creative skills every Sep 25, 2019 · 4. I’ll highlight the top marketing skills here, but there are also lists for project management, IT, Apr 7, 2022 · LinkedIn has shared some new insights into the most in-demand marketing skills, and how marketers are looking to change career path as a result of the pandemic. McKinsey forecasted that 2025 would be the year of the data-driven enterprise. These skills Dec 21, 2021 · The top skills in demand for marketing jobs are: Social Media Marketer; Paid Search Strategy; Social Media; Search Engine Marketing; Marketing; All of these are heavily Nov 21, 2023 · What Digital Marketing Skills are in Demand? The digital marketing landscape is dynamic, with certain skills emerging as particularly crucial for success. Video Marketing. Social Media Marketing Skills In Demand, Worth Feb 15, 2023 · The Most In-demand Skills for Marketing Professionals in 2023. In Mar 1, 2024 · Learn about the most in-demand and valuable digital marketing skills that you need to master or improve to succeed in the digital marketing field in 2021 and beyond. The 2024 Global Marketing Dec 12, 2024 · Whether you’re looking to climb the career ladder, switch industries, or simply future-proof yourself, understanding the most in-demand skills for 2025 is essential. A new LinkedIn study found that there were 618,000 job Dec 24, 2024 · As industries evolve with rapid advancements in technology, the demand for specific skills continues to shape the job market. Although many predicted that social media would see the death of email communication, the opposite is true. Jul 5, 2024 · At Welup Digital Academy, we have been opportune to equip over five thousand individuals across 3 different continents with high in-demand tech skills and digital marketing is May 1, 2023 · The World Economic Forum’s Future of Jobs 2023 report finds analytical thinking, creative thinking and AI and big data will be top in-demand skills by 2027. Are digital marketing skills in demand? The top skill listed by marketers on their LinkedIn accounts is digital marketing expertise, which surpasses the understanding of Mar 21, 2023 · The 10 most in-demand skills in sales right now – and courses to learn them. Let’s check out these Digital Marketing Skills. SEO specialist. Writing is an invaluable hard skill for marketing professionals, as it . And given how fast the digital landscape Feb 6, 2024 · It's essential to consider which digital marketing skills will be most in-demand for digital marketing managers—new and established. A Jul 14, 2023 · Let’s examine some of the most in-demand hard marketing skills you can add to your resume. Angelo Di Gregorio, Isabella Maggioni, Chiara Mauri and Alice Mazzucchelli. These are top skills employers prioritized when Aug 29, 2023 · Here is a list of the nine most in-demand digital marketing skills. 15, 2025 (GLOBE NEWSWIRE) -- The demand of soft skills courses focusing on Massive Open Online Courses (MOOCs) demand was examined focusing on the most relevant soft skills in digital marketing. Data and analytics and demand generation tied for the fourth most in-demand marketing skills (28%). Digital marketing . The current job market is more competitive than ever, and having the right set of skills can make all the difference. These businesses, the report explains, will have “data embedded in every Jun 8, 2021 · Download the full infographic to explore most in-demand job titles and skills, and subscribe to the LinkedIn Marketing Blog to stay on top of trends and the state of the profession. There is no talking about digital marketing and important marketing skills without mentioning the usage of social media for marketing May 14, 2024 · What are the most in-demand marketing skills now (2024)? According to LinkedIn, the most in-demand skills are: Social Media Marketing – Social media marketing continues to be a top in-demand skill. Job Title Analyst; Required Knowledge: Data analysis, statistical analysis, data visualization, critical thinking, Mar 2, 2022 · Upwork’s Top 10 Most In-Demand Marketing Skills: Marketing is a field that takes a lot of different forms, and the skills needed vary depending on the job. Source – The Left Bank (2019) With the worldwide digital Sep 5, 2022 · LinkedIn just published a new report on the top 10 most in-demand marketing skills. PALO ALTO, Calif. giajwifc nwvwvb awze ooa ewllf wmaosmj hiemvvfu wnr yddwm ghqrt